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Consumer Relations

What is Nintendo's view on consumer relations?

We carefully consider consumer concerns and endeavor to continually create even higher quality products so that our consumers can always enjoy using them with comfort.


What kinds of tests does Nintendo conduct to check product quality and safety?

Nintendo established an internal testing department to check product quality and safety based on strict internal design safety standards.


Video Game System Hardware

PHOTO - Keying (Typing) Durability test Keying (Typing) Durability test:
Checks durability by striking buttons repeatedly.
PHOTO - Compression test Compression test:
Checks endurance of product packaging to weight when stacked during transport.
PHOTO - Vibration test Vibration test:
Checks product packaging strength during transport by shaking the packaging.
PHOTO - Wear test: Wear test:
Checks wear by rubbing the product surface.
PHOTO - Drop test: Drop test:
Checks durability of product parts by dropping them from a set height.
PHOTO - Hinge test: Hinge test:
Checks hinge durability by opening and closing repeatedly.
PHOTO - Flexural test: Flexural test:
Checks the strength of each cable when bent.


PHOTO - Tension Test Tension Test
Checks whether parts can be pulled apart easily and, if so, whether they break off safely.
PHOTO - Torque Test Torque Test
Checks whether parts easily break when twisted and, if so, whether they break off safely.
PHOTO - Pointed Object Test Pointed Object Test
Checks whether pointed parts are dangerous or not.
PHOTO - Small Parts Test Small Parts Test
Checks whether parts are large enough that they cannot be accidentally ingested.
PHOTO - Bite Test Bite Test
Checks whether parts can be bitten off or not.
PHOTO - Drop Test Drop Test
Checks durability of products by dropping them from a set height.

In addition to the tests mentioned above, we conduct various other tests. For example, we create special environments where the temperature or humidity is set to a fixed level, and then check if the product operates correctly in such environments.


What software rating systems exist in each region?

Nintendo complies with the unique rating systems of each country/region to which it distributes its products. Games are assigned a rating based on their content.
Some examples of rating systems are as follows:

In Japan, CERO ratings are used.

A: For all ages
B: For 12-year-olds and above
C: For 15-year-olds and above
D: For 17-year-olds and above
Z: For 18-year-olds and above only
Rating Scheduled*1
CERO Regulations-Compatible*2

*1: Rating Scheduled is used with promotional items to advertise software under development (the software has yet to be reviewed at this point).
*2: CERO Regulations-Compatible is used for demo versions of software.

In the United States and Canada, ESRB ratings are used.

EC (Early Childhood):For young children
E (Everyone):For all ages
E10+ (Everyone 10+):For ages 10 and up
T (Teen):For ages 13 and up
M (Mature):For ages 17 and up
AO (Adults Only)*1:Only for ages 18 and up
RP (Rating Pending)*2 :This mark is displayed only on unreleased titles that have not yet been assigned a final ESRB rating.

*1: Nintendo does not publish or license games that carry an AO rating.
*2: The RP category is only used on marketing materials if a final rating has not been issued at the time marketing begins. Nintendo requires that all software for sale display an age rating.

In Europe, depending on the country, games are assigned PEGI, USK, or Russian age ratings. Countries in Europe, except for Germany and Russia, use PEGI ratings.


3: Ages 3 and over
7: Ages 7 and over
12: Ages 12 and over
16: Ages 16 and over
18: Ages 18 and over

In Germany, USK ratings are used. Games are classified into five categories with respect to game content.


0: Approved without age restriction
6: Approved for children aged 6 and above
12: Approved for children aged 12 and above
16: Approved for children aged 16 and above
18: Not approved for young persons aged under 18

Nintendo of Europe has been a member of USK.online since January 2013. As a USK member, Nintendo of Europe shows that it is compliant with the legal youth protection provisions and regulations in Germany and that online content and services are designed accordingly. Following USK's evaluation of Nintendo of Europe's content and services, Nintendo of Europe received a dedicated youth protection seal of quality to display on its website.

In Russia, the Russian age ratings are used.

0+: For children under 6 years old
6+: For children 6 years old and above
12+: For children 12 years old and above
16+: For children 16 years old and above
18+: Prohibited for children

In Australia, ACB ratings are used.

G:General (Everyone)
PG:Parental guidance recommended
M: Recommended for mature audiences
MA15+ (restricted) : Not suitable for people aged under 15.
Those under 15 must be accompanied by a parent or adult guardian
R18+ (restricted) : Restricted to 18 and over
CTC/Check the Classification* : The game has not yet been classified

* Nintendo requires that all games be classified prior to sale; the CTC category is only used on marketing materials in the event a final rating has not been issued at the start of marketing.

In the Republic of Korea, GCRB/GRAC ratings are used.

All: Everyone
12: Ages 12 and over
15: Ages 15 and over
18: Ages 18 and over

In Taiwan, GSRMR ratings are used.

0+ General Public (G) : Everyone
6+ Protected (P) : Ages 6 and over
12+ Parental Guidance 12 (PG 12) : Ages 12 and over
15+ Parental Guidance 15 (PG 15) : Ages 15 and over
18+ Restricted (R) : Ages 18 and over


Are parents and guardians able to monitor the software titles played and play time?

The Nintendo 3DS family (Nintendo 3DS, Nintendo 3DS XL, Nintendo 2DS, New Nintendo 3DS, New Nintendo 3DS XL, and New Nintendo 2DS XL) and the Wii/Wii U systems automatically record software titles and play/access times, and parents and guardians can check which titles were played and for how long.

With Nintendo Switch, parents and guardians can use the free smart-device application Nintendo Switch Parental Controls to monitor their child's use of this hardware system.

Displayed under:
"Activity Log" on systems in the Nintendo 3DS family
"Daily Log" on Wii U
"Today's Accomplishments" on the Wii Message Board
Nintendo Switch Parental Controls (function of the hardware system and smart-device application) on Nintendo Switch


What can you do with Parental Controls?

Nintendo has integrated the Parental Controls feature into all game systems which have been released since December 2006. Parental Controls enable parents and guardians to restrict access to certain games and content, internet access, online communication, and the ability to, for example, purchase or download certain software and content from Nintendo's online stores.


Customer service at overseas subsidiaries

As in Japan, our overseas subsidiaries each have their own customer service departments that handle consumer inquiries.

For further information about services in each country, please visit your country's website.


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